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Behind the scenes

Peppa Pig World of Play Shanghai Wins First Award

We are delighted to share that Peppa Pig World of Play Shanghai has been awarded “Indoor Attraction of the Year” at the Babytree Brilliant Awards Ceremony in Shanghai.

The ceremony, held on the 21st December, is considered the premier awards event for the parenting industry and is highly recognised by both brands and consumers alike. Peppa Pig World of Play Shanghai was evaluated on the following factors; big data, impact to the industry and consumers and expert feedback.

Shanghai is the first Peppa Pig World of Play attraction, as part of Merlin’s IP partnership with Entertainment One. The bright and colourful space features ten play areas, each inspired by instantly recognisable locations from the Peppa Pig TV series and is aimed at pre-school aged children.

January 2019

Peppa Pig WEorld of Play Shanghai
Peppa Pig World of Play wins Babytree Brilliant Awards
Babytree Brilliant Awards Peppa Pig SHanghai wis
Merlin Entertainment